When it comes to all things media, public relations and business-related matters there is no one quite as knowledgeable, has the hands-on experience, or is as passionate as Ameerah Cetawayo. Ameerah has worn many hats throughout her established career and the best is yet to come from this budding professional. Ameerah Cetawayo is an award-winning journalist, an educator, a highly-followed business blogger, volunteer, entrepreneur and jazz enthusiast who loves bebop. Ameerah Cetawayo’s current role is as a Public Relations and Marketing Analyst for one of the nation’s prominent non-profit providers of senior living options and services which empower seniors and their caregivers.
Ameerah Cetawayo achieved her education in media and communication while attending the prestigious School of Journalism and Broadcasting at Western Kentucky University (WKU) in Bowling Green, Kentucky, where she graduated Cum Laude in 2005 with a Bachelor of Arts in Mass Communication and a minor in Asian Studies. Ameerah Cetawayo studied abroad in Japan and England while at WKU, becoming multi-lingual and learning about newsgathering practices from an international perspective with classes in news analysis, politics, and film. As a reporter for the on-campus PBS-affiliate NewsChannel 12, Ameerah Cetawayo placed first in a TV news competition sponsored by the Kentucky Associated Press. A proud Hilltopper, Ameerah participated in several on-campus committees and leadership groups, including a journalism-centric organization for students of color, WKU Minority Communicators. In her senior year, Ameerah produced and hosted public affairs TV show “New Horizons” for the Bowling Green Human Rights Commission.
Ameerah Cetawayo’s first media position after college was as a business reporter for the Bowling Green Daily News, also serving as a radio anchor and reporter for the newspaper’s broadcast arm, WKCT-AM. She built a specialty in small business reporting, focusing on farmers and innovative entrepreneurs, and making inroads in diverse communities, including black and Hispanic business circles. Community leaders nominated Ameerah Cetawayo as a Bowling Green Human Rights Commission Young Woman of the Year in 2006. Ameerah was later recognized in 2007 with the WKU President’s Award for Diversity, an honor for contributing exemplary leadership and achievement in advancing diversity at WKU and the local communities served. In 2008, Ameerah was recognized as the U.S. Small Business Administration’s Kentucky Small Business Journalist of the Year for her “Focus on Business” column which was published weekly in the Bowling Green Daily News.
Desiring to expand her business knowledge, Ameerah Cetawayo enrolled in a Master of Business Administration program at The College of Saint Rose in Albany, New York. There added to her professional repertoire such valuable skills as nonprofit management and fundraising, accounting, project supervision and strategic management. She graduated cum laude with her MBA in 2009. She later transitioned to being an educator when she was invited to be an Adjunct Instructor at Schenectady County Community College. There, Ameerah Cetawayo taught governmental accounting and in 2010 was featured in the book, “How to Master Online Learning,” published by Peterson’s. Ameerah was a news producer at TV station WNYT-NBC in Albany while she completed her MBA. As a business reporter in New York, Ameerah Cetawayo joined The Daily Gazette. She reported daily on business issues within a six-county region in upstate New York, including banking, real estate, retail, health insurance, the Internet, e-commerce, bankruptcy court and federal civil court cases.
In addition to her interests in media and business, Ameerah is an avid volunteer. She uses her skills and talents to give back to the community and to help nonprofit organizations. She has done marketing and public relations, fundraising, and volunteer work for nonprofit organizations such as the Tandem Initiative in Louisville, Kentucky, the St. Vincent Home for Children in St. Louis, Missouri, and Taylor Chapel A.M.E. Church in Bowling Green and First Israel A.M.E Church in Albany. She was also both a mentor and tutor for First Israel A.M.E. Church’s after school tutorial program. In her spare time, she is a mentor to aspiring media professionals both in the community at-large and internationally.
Ameerah Cetawayo is a member of the Public Relations Society of America, and is currently pursuing her APR designation. She is also a member of the National Association of Black Journalists, the National Black MBA Association, the Radio Television News Directors Association and the Society of American Business Editors and Writers.
In addition to staying well-read on the latest business news and issues affecting public relations and marketing professionals, she maintains a professional blog, Ameerah Amidst, on topics related to business, public relations and marketing. She enjoys the ever-changing media landscape, looking for the best resources and practices in the field to provide to others looking for the same answers.